Agency
Unique deliverability and incredible flexibility
The Challenge
Increasing ROI and deliverability performance
ClickMail works with email marketers who want to leverage the potential of the cutting-edge email service provider technology to create email programs that deliver relevance to their audiences and increased ROI to their business. As a value-added reseller of ESPs, the company offers a range of services, including email design, testing, analysis and optimization to ensure that campaigns are delivering the expected results. ClickMail was seeking a new email service provider, to enhance and expand their offering to clients. They required exceptional performance with deliverability, as their client base includes enterprise companies in need of on-time delivery. In addition, they wanted an ESP with integrated capabilities in mobile, social and web, with full automation—all within one reporting dashboard.
“Their fresh GUI interface combined with incredible flexibility and deliverability is a winning combination from our unique perspective.”
Chief Executive Officer at CLICKMAIL
The Solution
Integration with data sources
ClickMail entered into an agency partnership with Maropost, gaining access to the full enterprise solution, with a robust and powerful API integration. This enabled the company to easily manage their clients’ triggered, automated email campaigns and the associated data. In addition, ClickMail clients benefit from integrations with other data sources, including ecommerce systems, web analytics and CRM systems. This full circle, multi-channel approach provides a differentiator for ClickMail with their clients, which expands their solution offering to clients.
“We were excited to partner with Maropost as we saw them as a differentiated offering in the market. Their fresh GUI interface combined with incredible flexibility and deliverability is a winning combination from our unique perspective. Our partnership is truly a two-way street, with both sides benefitting from the ability to leverage each other’s unique offerings.”
– Marco Marini, CEO, ClickMail
ClickMail
Email marketing agency ClickMail sells and customizes enterprise Email Service Provider (ESP) solutions. ClickMail delivers platform-specific technology expertise that makes enterprise ESPs perform at their peak. Clients include ecommerce retailers, online gaming companies, large associations and consumer electronic companies that need advanced email technologies and strategies to drive relevance and ROI.
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